Our Blogs

Why Exceptional Founder Performance Matters Most in the Early Stage

The earliest stage of a startup is also the riskiest...

January 19, 2026

By: Ada Ryland

Read Times : 3 min

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Why You Need Venture Design

Over the last 11 years, I have coached hundreds of...

January 19, 2026

By: Ada Ryland

Read Times : 3 min

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Ada has an exceptional way of helping you unlock business building and start-up growth. She demystifies what appears to be the accepted norm and helps you to get in touch with the grips with what is necessary and what you need to be mindful of as a Founder at your stage of your business's life.

Lydia Ofori

We came to Ada at a time when we needed to explore options for how to proceed in our venture. Her consulting method provided us the space to explore those possibilities, ask old questions differently, and ask new questions with clarity. The time we spent with Ada was invaluable, and very productive.

Clementina Russo

I took Ada’s workshop and couldn’t have been more pleased. There are plenty of models for understanding various parts of your business that leave no gaps. Ada brings multiple schools of thought together to provide clarity for founders and their teams. To get clear on your customer, marketing, business model, and/or investor pitch - let her guide you. She teaches in a conversational manner, seamlessly giving you a robust understanding of how to deliver a product or service that people will love.  In all the business books, blogs, and online course I’ve consumed, nothing's more complete and accessible than Ada's course.

Victor AbiJaoudi II

Ada has the most unique approach to analyzing startups and helping founders gain clarity on areas to focus on for growth! Their perspective helped Moolathon identify and prioritize these areas of focus while developing a clear strategy to help us reach milestones!

Mac Wilkinson

Teaming up with Ada has been a huge catalyst for us. She’s helped us get a firm grip on where our business stands right now and what is needed to push into the next phase successfully. Thanks to her expertise, we have a clear articulation of our product offer, a deeper grasp on who our customers are, and a well-defined business model. Now, we’re set up with a clear game plan for the next 18 months, focusing on real, tangible progress.

Riane Yates

As a young team with a good product, we were struggling to land punches, and we often found ourselves vigorously fighting the wind. Through Ada’s guidance, we have been able to narrow our focus only on the elements that push the needle for us.

Rafael De La Vega

We credit the Ada’s method almost entirely to the early traction that allowed us to raise our pre-seed round from an institutional investor.

Jameson Pitts